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Legal

Sender ID Policy

Updated: 2026-07-01

You choose your own Sender ID (up to 11 alphanumeric characters) without pre-approval. The following still applies:

Allowed

  • Your own brand or product name.
  • Short, recognizable name the recipient can associate with you.

Not allowed

  • Impersonation of a bank, authority, BankID, police, etc.
  • Known brands you do not own.
  • Misleading names intended to deceive recipients.

Consequences

Abuse means immediate block of the Sender ID and account. See also acceptable use.